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Friday, May 16, 2008

Microsoft: 10m Xbox 360s sold in US, the 'first this generation'

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Microsoft has announced that Xbox 360 has become "the first current-generation gaming console" to break the 10 million threshold for units sold in the US. According to NPD Group analyst Anita Frazier (via CNET), the Wii stands at 8.8 million and the PlayStation 3 at 4.1 million units sold.

Much as we did yesterday with Nintendo's announcement of having sold 6 million Wiis in Japan, let's break this number down. Assume the Xbox 360 hit 10 million as of midnight May 14, or 903 days since its November 22, 2005 launch.


  • At a population of 301.4million, that's approximately 3.32% of all people in the US.

  • Using the 903 metric, the Xbox 360 has therefore sold 11,074 per day, 461 per hour and 7.7 units per minute.


Microsoft also announced 12 million global members of Xbox Live and 19 million Xbox 360 units sold worldwide.
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